When it comes to real estate, I like to refer to curb appeal as the icing on the cake. It’s the first thing you see and, at times, the most important. Curb appeal provides prospective buyers with an expectation of how well or poorly kept the inside of a home might be. To help determine the likability of a home, buyers will usually do a drive-by or view photos on-line...thats if there is professional photography and there should be if you want to sell for top dollar, but we’ll visit that in a future blog post. Proper curb appeal can influence selling success as much, if not more, than staging the interior or certain upgrades.
If you are planning on selling, then plan now for the task of drawing home buyers to your property. Homes that look cared for and loved will get the most attention and that “first impression” matters immensely.
So, let’s explore, a little deeper, why curb appeal is so important when selling your home.
It’s the first thing buyers see
The in-person home buying decision starts with the walk to the front door and is then cemented as a buyer steps into the home for the first time. Upon driving up to the home, buyers immediately begin assessing the landscaping and exterior maintenance. This initial impression is very powerful. It will immediately set the tone of the showing and will have an effect on how buyers perceive the rest of the property. If their first impression is a negative one, they may simply move on to the next home and forget about yours.
It reflects the perceived maintenance of the home
The condition of a home’s exterior will often match the interior. If the grass is dying or patchy, the siding is dirty or paint is peeling, then buyers are going to be very cautious of what other kinds of maintenance concerns could be present or out of sight. These concerns instantly translate to dollar signs and stress for potential home buyers, so it’s likely they will move on to another home to avoid them both.
It helps your home stand out from the competition
Keep in mind that buyers will see all the houses around yours. So, go outside, walk your subdivision and compare your property to others in the neighborhood. Buyers will take note as they drive through the neighborhood and even as they are walking up to your front door to view it's interior. They will compare it to the homes next door and all around, so if yours doesn’t stand out in a positive way, it could affect the price of a potential offer. Ultimately, Poor curb appeal makes a home forgettable.
It increases the perceived value of the home
Small details, like poorly maintained shrubbery or old and full gutters, reduce the perceived value of a property just as much as larger details. Buyers look at everything and do not want to inherit work after a home purchase. Any concerns will register in a buyer’s mind and is a cause for reducing the value of the home. I am sure you can agree that a home that has clearly been taken care of is more valuable to a buyer than one that is in disarray.
To learn more about how to increase your home’s value with simple curb appeal strategies or for answers to any of your real estate questions contact me, Al Pratte, your local luxury home and residential real estate expert.
Al Pratte is a local Georgia Realtor® with over 17 years of experience, currently as an associate broker
with Berkshire Hathaway HomeServices Georgia Properties in Alpharetta.